StackAttio
A CRM with a spreadsheet-like interface that auto-populates from your email and calendar.
What it actually does
Attio is a modern CRM for tracking deals, customers, and investors. It feels like a fast, flexible spreadsheet you can shape into any data model, and it fills records automatically from connected email and calendar accounts.
It is a sales and relationship CRM, not a helpdesk: there is no shared support inbox or chat widget, so within this category it covers the pipeline half only. Enrichment is built in on every tier, including free.
The free plan includes up to 3 seats and 50,000 records at no cost, generous for a CRM. AI and enrichment run on a credit system, and heavy use of credit add-ons can quietly cost more than the seats themselves.
Attio vs its main rivals
The tools people actually weigh against Attio: HubSpot, Pipedrive, Salesforce. Same criteria for every column, including where Attio loses.
 HubSpot | PPipedrive | SSalesforce | ||
|---|---|---|---|---|
Pricing & access | ||||
| Free tier | Yes3 seats | Yes1M contacts | No14-day trial | NoTrial only |
| Starting price | €29/user/mo | $15/seat/mo | $14/seat/mo | $25/user/mo |
| Free-tier record cap | 50,000 | 1,000,000 | None | None |
Platform | ||||
| Spreadsheet-style flexible UI | YesYes | NoStructured | NoPipeline-first | NoRigid |
| Auto-log email + calendar | YesYes | YesYes | YesYes | YesPaid |
| Built-in enrichment (all tiers) | YesCredits | NoPaid tier | NoAdd-on | NoAdd-on |
Support features | ||||
| Shared support inbox / helpdesk | NoNo | YesService Hub | NoNo | YesService Cloud |
| Built-in marketing / email campaigns | NoBasic | YesMarketing Hub | YesAdd-on | YesAdd-on |
Developer & API | ||||
| REST API | Free | Free | Paid | Paid |
Scaling & limits | ||||
| Fast solo setup | Minutes | Moderate | Fast | Consultant |
| AI credit add-on cost | From €70/mo | Paid packs | Cheaper | Costly |
- Free tier includes 3 seats and 50,000 records at no cost
- Fast, spreadsheet-like UI that sets up in minutes without a consultant
- Auto-logs email and calendar with built-in enrichment on every tier
- It is a sales CRM, not a helpdesk: no support inbox or chat widget, so it covers only half this category
- AI and enrichment run on credits, and extra credit packs (from €70/mo) can exceed your seat cost
- Free-tier workspace credits run out quickly if you lean on AI features
Pay less for it
4 ways found3 seats and 50,000 records cost $0, enough for a solo founder's pipeline for months
Plus is €29/user annual vs €36 monthly, roughly a 20% saving; Pro is €69 vs €86
Skipping heavy enrichment and AI keeps you off the €70/mo credit add-ons
folk — Similar lightweight, spreadsheet-feel CRM if you want LinkedIn-driven outreach, though it has no free tier
StackTracker tracks what you actually pay for Attio and every other tool, flags overpayment, and shows the dollars you would save by switching.
Is it the right tool for you
- You need a free, fast CRM for pipeline or investor tracking
- You want a flexible, spreadsheet-like data model without setup overhead
- You value built-in enrichment on the free tier
- You actually need a support inbox or chat widget → use Help Scout
- Your sales run through LinkedIn and you want one-click contact import → use folk
Track what Attio and the rest of your stack cost
StackTracker adds up every subscription, plus your hours, so you see the real number.
Prices and limits last verified 2026-07-20.